01
You try an AI tool for a logo and wonder why it feels slightly off.
Most websites
look fine.
That's the problem.
"Fine" rarely gets remembered.
We all know what it feels like. Almost complete, but not quite there. Like something that should work, but doesn’t stay with you.
Eight ways it breaks
The same story, told eight times.
01/ 08
02
You build something in Wix or Squarespace and it ends up looking like everyone else.
03
You start a DIY site with AI tools and give up halfway because you don't know how to code.
04
You hire a "web designer" from Instagram and the bugs never get fixed.
05
You outsource it, but communication feels impossible and the result feels wrong.
06
You want something quick and affordable, but you see responsive issues you can't fix yourself.
07
You hire a developer, but design was never part of the process.
08
Too many animations get added and suddenly your site barely loads.
And the result?
Customers land on your site and leave.
They're confused. They don't trust it. It doesn't feel polished. It doesn't feel like you.
skip
This is where we come in.
A lot of people can make something look decent. A lot of people can write code.
Very few can do both well.
We design and build websites that bring clarity, performance, and craftsmanship together into a cohesive experience that feels human and unmistakably yours.
Thoughtfully designed.
Built with care.
Custom by default
Your site is not a template. Not something that looks like five other businesses.
You're not left alone
If something breaks or needs to change, someone who knows your site is there to help.
Intentional throughout
Every layout is designed to adapt so your brand stays clear and consistent on every device.
Built to update yourself
Built so you can update content without needing to touch code.
Our Values
Design and engineering, at their best, are acts of care: care for the people using the product, the clients placing their trust in it, the developers who inherit it, and the craft itself. That is the standard.
Craft
We craft custom websites through a collaborative design and engineering process focused on craft, performance, usability, and care.
1.
Brand Design
A cohesive visual identity that makes your business recognizable and consistent across every touchpoint.
2.
Web Design
Intentional layouts that communicate your value clearly and guide users toward action.
3.
Web Development
Built for performance, accessibility, and long term scalability.
4.
CMS Integration
A flexible CMS that lets you update your site without touching code.
5.
Website Maintenance
Ongoing support to keep your site updated, secure, and performing well after launch.
Start a Project
Tell us about your project and we’ll talk through your goals, scope, and whether it’s a good fit to work together.
Not ready for an intro call? Email us to book a 1-hour strategy session to review your website or brand and get clear, actionable direction.
Book Strategy SessionProjects
Coming Soon
LEADWISE
How Does It Work
Our Process
Have Questions?
Q & A
About Us
Erin started as an artist.
Dance, music, and painting taught her rhythm, balance, and intention. Graphic design taught her how visual systems shape perception, and web development gave her the tools to bring those ideas to life.
Today, her work lives at the intersection of design and engineering.
Erin designs brands and builds websites that feel intentional, cohesive, and thoughtfully crafted. She cares about the details that shape how a brand is experienced and understood.
Her work is grounded in clarity, care, and purpose, with a focus on creating experiences that are both beautiful and usable.
Kind Words
"I think you’re doing an amazing job. And everything is turning out really good. I love the menu and logo. "
Owner of Eat Here